IV The GUCCI Group 

1.      Company Overview
A. GUCCI Group

GUCCI, well known for decades as a high-fashion brand, specialized in fine leather belts, small leather goods, shoes, and fashion-designed handbags. The company, started as a leather-goods boutique in Florence in 1923 and the GUCCI red and green logo has become internationally recognized for the next half-century.

GUCCI Group N.V is a multi-brand luxury goods company. Through the GUCCI, Yves Saint Laurent, Sergio Rossi, Boucheron, Bottega Veneta, Alexander McQueen, Stella McCartney and Bedat & Co. brands, the Company designs, produces and distributes personal luxury goods, including ready-to-wear, handbags, luggage, small leather goods, shoes, timepieces, jewelry, ties and scarves, eyewear, perfume, cosmetics and skincare products. GUCCI's retail network includes directly operated stores in major markets throughout the world, and wholesale activity includes sales to franchise stores, duty-free boutiques and department and specialty stores. 

GUCCI is a purveyor of personal luxury goods. Through its Fashion and Accessories activities, GUCCI sells leather goods (handbags, small leather goods and luggage), shoes, ready-to-wear, ties and scarves, jewelry, eyewear and perfume. It manufactures and sources all products in Italy and licenses the production and distribution of eyewear, perfumes and men's ready-to-wear. The distribution network includes directly operated stores (DOS) and franchised stores throughout the world and doors in select duty-free boutiques and department and specialty stores. In 2002, GUCCI Fashion and Accessories finished the year with 174 DOS and 31 franchised stores. Through GUCCI Timepieces, located in Neuchatel Switzerland, the Company assembles and distributes GUCCI brand timepieces. Watches, which number more than one dozen distinct models, are distributed in all major markets around the world.